Luke Haverhals, Ph.D.

Founder & CEO

Luke Haverhals, Ph.D., is the CEO and Founder of NFW (Natural Fiber Welding). Luke’s professional mission is to collaborate with and empower material scientists, manufacturing workers and engineers, investors, change makers, creators, and brands around the world to create a truly circular and sustainable material economy from the ground up.

Luke earned a Ph.D. in Chemistry at the University of Iowa before going on to explore all-natural alternatives to petroleum-derived plastics as an Assistant Research Professor at the US Naval Academy. His vision to develop bio-neutral, high-performance materials from renewable natural nutrient inputs has become the foundation for NFW’s ecosystem of patented, paradigm-shifting material technologies. 

In an industry awash with incremental solutions, Luke is leading NFW to drive a moonshot systems-level shift away from petroleum-derived products and toxic chemistries. Luke is an Unreasonable Group Fellow, Forbes Council Member, and World Economic Forum Technology Pioneer.


Steve Zika

President

 

Steve Zika is the President of NFW. With experience spanning corporate product management to founding several start-ups, Steve’s operational and business prowess ensures that NFW continues on the path as a long-term and profitable business. 

A Peoria native, Steve Zika returned to his hometown several years ago after a 16-year career at Advanced Micro Devices, where he most recently served as director of product management and chief of staff to the president and COO.

Now, having spent time in Silicon Valley and Austin, Texas, Zika is a key part of stewarding the start-up culture beginning to blossom in Peoria. Steve earned both a Bachelor's and a Master's degree in Materials Science and Engineering from Stanford University.

Steve Zika
Oihana Elizalde

Oihana Elizalde

Vice President and General Manager

 

Oihana Elizalde is the Vice President at NFW and General Manager of the MIRUM® Business Unit. Her deep expertise in material science and exceptional business acumen allows Oinaha to span from research and development of new products on an individual scale to global commercialization.

With a special talent for problem solving through collaboration, Oihana has effectively developed synergy across marketing, sales, and R&D teams around the world. This global approach helps her meet even the most sophisticated of client needs effectively and efficiently.

As a Ph.D. in Polymer Chemistry, Oihana’s work has been cited in multiple books and over 20 scientific papers. She also speaks four languages, including German and Spanish.

Greg Stillman

General Manager

 

Greg Stillman’s cross-industry career has been driven by a dedication to environmental stewardship. Having worked as both researcher and investor, Greg is the rare expert that bridges science, commercialization, and sustainability. 

Prior to his work as Venture Investor at Fashion for Good, Greg spent five years as a Technology Development Manager at the Department of Energy, helping to develop new technologies for the geothermal industry under the Obama administration. Greg is an alumni of Stanford’s Graduate School of Business, where he also completed a joint M.S. in Environmental Engineering.

As General Manager of the CLARUS Business Unit at Natural Fiber Welding, Stillman is responsible for the ultimate commercial success of the CLARUS® fiber welding technology. . He also supports the ongoing research and development phases of the technology to ensure the company is addressing market needs while meeting core commercialization goals. In every instance, Greg makes magic happen for customers everywhere.

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Greg Stillman
Anthony Traymore

Anthony Traymore

General Counsel

 

Anthony Traymore is the General Counsel and Secretary of NFW.  An experienced corporate, intellectual property and transactional attorney, Anthony has led a wide range of key strategic global initiatives including NFW’s Series B round, other investment vehicles, joint ventures, patent and trademark portfolio building, and enterprise level digital and IT transformation. 

Anthony discovered NFW when he was head of legal for Ralph Lauren’s digital and ecommerce businesses and strategic business development, information technology, and product development departments. When he branched out on his own, NFW reached out and brought him in house.

Anthony and his family live just outside New York City in Pleasantville, NY.  Anthony is a dedicated trail runner and comes up with some of his best solutions while racking up miles in the woods.  He keeps his family happy by serving up a variety of delicious meals from the kitchen.  Anthony also enjoys coaching his son’s basketball team and doing art with his daughter.

Jennifer Kaminski

Executive Creative Director

 

Jennifer is an award-winning creative director and multidisciplinary design strategist renowned for building unique, high-end, and lasting brands. As Creative Director for NFW, she aims to fuse the elegance associated with luxury and the magnificence of our planet and its resources to demonstrate the beauty of conservation. 

As a story-teller, Jennifer helps identify and build the essence of a brand, and responsibly scale it across mediums and marketing channels. The impressive combination of her design eye and entrepreneurial experience will empower NFW to maximize unrealized growth opportunities in this future-focused world without compromising on its core tenet of environmental sustainability. 

With expertise in luxury branding and marketing across industries, Jennifer has helped establish and expand the creative identity, corporate website presence and advertising of numerous brands including: Burberry, Esteé Lauder, GE, GLG, Jaguar, J&J, Mercedes-Benz, Park Hotels & Resorts, Paul & Shark, Revlon, and SnapChat.

Jennifer Kaminski